Amazing USB flash drive is a business card on steroids!

Here I am showing the front and back of my newest marketing product - a USB thumbdrive/business card that I can hand to or mail to my clients and prospects. It has gotten a lot of positive feedback from my recipients. In fact, a couple business owners have asked me to create one to better market THEIR products and services!

Here I am showing the front and back of my newest marketing product – a USB flash drive/business card.

Every so often, an amazing product grabs my attention that I just gotta have!

Recently, I was contacted by USB Memory Direct to try a sample of their USB flash drives. I've seen these at trade shows where exhibitors give them away with their logo and website imprinted on them. I always thought they were a pretty cool way of promoting a company.

When I visited the USB Memory Direct website, I was blown away by all the unique styles, shapes and colors they offered. I was even more impressed that companies like, Yelp, Sunoco, Kodak, Intel, Toyota and many other Fortune 500 companies were using them. Now I could finally join the “big boys” with my own custom flash drive!

USB Thumbdrive Business Card

I customized the front of my USB flash drive/business card with my own photo of Cleveland and my logo. The back of the card has additional space for a custom message.

I chose a business card style flash drive that gave me a TON of room on the front and back to encourage the recipient to plug it into their computer and watch our marketing videos and read a PDF listing the services we offer. I even include clickable links within the PDF that will automatically open any web browser to take the viewer to specific pages on my website for information about each service.

With this “business card,” I have a great way to grab the attention of a potential client at a networking event, Chamber of Commerce meeting, party, etc.

Oh, did I mention that the recipient can also use the card to save THEIR own digital files? With 8 GB of storage, there's still plenty of space to add their own documents and photos. Even if they delete my marketing videos and PDF, they still have my contact info on the front and back of the card! And you can bet anyone who sees my card will be curious about the unusual style flash drive with the scenic photo of Cleveland on it.

My flash drive/business cards have gotten a lot of positive feedback from my recipients. In fact, a couple business owners have asked me to create one to better market THEIR products and services!

I am so impressed with the quality and functionality of these flash drives that I asked to become a reseller for USB Memory Direct. You will pay the same price if you order through me and get the personal attention of a local representative who can also handle your special graphic design and marketing needs.

Want to discover how these USB flash drive/business cards can take your marketing to the next level? Contact me here.

 

Local photographers to learn how to use video to promote their studios

Explode your business with YouTube videosTonight, I'll be teaching local professional photographers how to turn their client photo sessions into simple-to-create videos that will help their studios be found easily on YouTube and Google searches.

The presentation is titled, “Explode Your Business with Simple-to-Create Videos and Your Own FREE YouTube Channel.” It will be held at the North Olmsted Library at 7 p.m. for the Society of Northern Ohio Professional Photographers (SONOPP) monthly meeting.

Through a series of short demonstration videos, attendees will discover how to “grab” new clients with simple videos that will help their studio's website outrank their competition's in Google search results – all without having to appear on camera or buying expensive video equipment.

At the end of the evening, attendees will:

• Review great and not-so-good videos of Ohio portrait photographers so they will understand the key elements of successful, client-capturing videos (Here’s a sample video they’ll see: http://www.youtube.com/watch?v=TY30tAkpwaM)

• Discover how to make videos with impact from existing photos with cheap, easy-to-use video editing software to get their first videos online immediately

• Learn the importance of having a “video intro” to brand their videos for instant recognition by their prospects and clients (They’ll also see SONOPP’s new video intro.)

• Understand what an actual photography studio YouTube channel looks like so they’ll have a guide to create their own, free channel

• Discover how to create their very own YouTube channel to host their videos and make them available for prospective clients who search Google for businesses like theirs

• Get a list of inexpensive, must-have video equipment for creating live videos for minimal cost

• Hear about an online, step-by-step training course for creating videos that includes tons or marketing tricks that will get their videos watched AND convert their viewers into paying customers

• Discover an online course on how to easily create promotional videos with a smartphone

Why should SMART business owners attend this program? Because:

• Video drives engagement. Engagement increases revenue.
• Websites with video are more likely to be featured on the first page of Google's search results.
• Video adds credibility and is available 24/7.
• Video makes a website SIX times more likely to convert a visitor into a paying customer.
• Video is easily shared with other potential customers. It can be viewed on many devices.
• Video is memorable. With video, more content will be remembered and for a longer period of time than with text alone.
• Providing a link to a video within an email will increase response and drive more traffic to a website.
• A visitor will stay on a website featuring a video at least two minutes longer and is 64% more likely to purchase than a website without video.
• Video will enhance all other marketing efforts. Using video on a landing page will increase conversions.
• A professionally produced video outperforms user generated video by at least 30%.

Mark meets Bill Rancic – Trump’s first apprentice

Bill Rancic - Donald Trump's first "apprentice" and Mark Madere (Photo by Anne Moore)

While attending the COSE Small Business Conference at Cleveland's IX Center, I had the opportunity to chat with Donald Trump's original The Apprentice – Bill Rancic.

Even with all of his success, Bill is one of the most down-to-earth entrepreneurs you'll ever meet.

During his Keynote address, Bill spoke of one of his first experiences in the “business world.” As a young boy, his grandmother taught him how to make pancakes. One morning, she invited her elderly lady friends over to enjoy some of Bill's home made pancakes. After enjoying their meal, they departed and left Bill a small surprise. Tucked under each of their plates were $5 bills!

For the next five weeks, Bill begged his mother to let him visit grandma on the weekends. Bill invited grandma's friends over for a pancake breakfast and received his $5 reward from each of the ladies. Alas, a very young entrepreneur was born.

The COSE Small Business Conference is a great place to meet other entrepreneurs, take-in mini seminars on a variety of topics, meet vendors for many business needs and learn from highly successful keynote speakers like Bill Rancic. And the best part is the conference is free to all COSE members!

For information about COSE, visit http://www.cose.org/

Make your Facebook business page EXPLODE with new traffic and SALES opportunities for FREE

Here's a web site that offers Facebook applications that will make business fan pages generate far more traffic than they curently do AND gain new followers. Most of the apps are FREE or very CHEAP (many for only $5 – $10!)

Appbistro is a simple, easy-to-use marketplace of Facebook tab applications. Businesses on Facebook can quickly find applications that they can easily plug into their pages and quickly increase the engagement and reach of their pages.

In just a few minutes you can create an engaging and viral Facebook page with coupons, contests, trivia contests, newsletters, integratted storefronts, sign-up forms and so much more. It really is worth your time to browse through the various apps to see what will propel your business Facebook page as the place for people come to over and over again AND spread the word to their friends!

Check it out: http://appbistro.com/